Kozyshack
How do you sell a lot of pudding? Make it seem like there's not enough to go around. All the work in this campaign encouraged people to stop buying absurdly delicious Kozyshack pudding because they couldn't make enough. Happily, this had the opposite effect.
TV Commerical
Preroll Ad, customized to the viewers IP address
Facebook Ad
Instagram / Facebook Ad
Unclickable Banner Ad
Website
Credits
Agency: The Martin Agency; Client: Kozyshack
GCD: Andy Azula
AD: Pat Wittich / Mauricio Mazzariol ; CW: Bob Meagher / Dave Gibson
